Reliability
Why a calendar alert is not an escalation system
Calendars are great at starting reminders. Critical work needs ownership, acknowledgement, and a path when nobody responds.
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Notes on building reminders people actually answer.
Early essays and product thinking for customers evaluating YBY Bell.
Agents
Your AI agent needs a human escalation path
Agents can monitor, summarize, and execute. The missing piece is a reliable way to pull a person in at the right moment.
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Designing reminders for expensive misses
Good reminders start quiet, get specific, and escalate only when the cost of silence is higher than the cost of interruption.
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